This Book Means Business
Clever ways to plan and write a book that works harder for your business
224 pages, publishing December 2017
A practical, accessible handbook for anyone thinking about writing a book to build their business, with a wide range of tips and techniques to help plan, write, publishing and promote a book that’s integrated with your platform and works to build your reputation, network and credibility from Day 1.
The Extraordinary Business Book Club podcast goes under the hood of successful business books to discover how they’re put together and how they work for the businesses behind them: everything I’ve learned is in this book, giving you a unique insight into how some of the world’s top business authors work, and showing how you can make these ideas work for you too.
Alison Jones is founder of Practical Inspiration Publishing, helping businesses with something to say create superb books that are deeply integrated with their wider platform. A veteran of the publishing industry, she worked for 25 years with leading companies such as Chambers, Oxford University Press and Macmillan (she was Director of Innovation Strategy at Palgrave Macmillan until she left to set up a pioneering new partnership publishing model in 2014). She also provides executive coaching, consultancy and training services to publishers and regularly speaks and blogs on the publishing industry, is on the board of the IPG, and host of The Extraordinary Business Book Club, a podcast and community for writers and readers of extraordinary business books.
This book is for you…
…if you run a business based on your expertise
…if you want to take your business and your platform to the next level
…if you haven’t got time and energy to waste writing a book that isn’t a good return on investment
…if you want to create a book that matters: one that’s distinctive, says something worth saying, and makes life better for its readers!
Join the Extraordinary Business Book Club to see the full first draft online, and to receive updates and exclusive pre-publication discounts!
When will it be available?
This Book Means Business will be published by Practical Inspiration Publishing in December 2017.
Can I pre-order a copy?
Yes, pre-orders will open in early November 2017.
When you pre-order your copy, you’ll receive the following bonuses:
- your copy personally signed with a dedication by Alison
- a VIP invitation to the book launch party in London in January (first 50 orders only)
- access to an exclusive live Q&A event – get feedback from Alison on your own business book ideas!
Sign up to the Extraordinary Business Book Club now to be kept up to date on when pre-orders open, and for other great bonuses!